Nature has inspired Guerlain since day one
Twenty five years ago, Guerlain dedicated its first fragrance collection to Nature: Aqua Allegoria. As a symbol of Guerlain’s long-term commitment to the planet and its biodiversity, this collection embodies Guerlain’s values and mission to create ever more beautiful fragrances that are as exquisitely special as they are faithful to Nature and its wonders.
As the latest emotive addition to the Aqua Allegoria collection, Florabloom captures all the magic of a desert superbloom and the intoxicating spectacle it provides for the senses. Desert Superbloom is a rare natural phenomenon in which intense rainfall brings to life thousand of multicoloured carpets of flowers. Brought to life by a mango accord, true-to-Nature tuberose radiates from the heart of a multicoloured bouquet to create a dazzling fragrance.
“I fell in love with this tuberose pomade from Grasse and its delicious fragrance. The expertise it represents may be old, but it’s very modern. It’s emblematic of lasting perfume traditions, and embodies Guerlain’s values. It became an inspirational starting point. I love this dream combination of tuberose and mango butter.”
Delphine Jelk , Guerlain perfumer